Atithi Devo Bhava simplifies the meaning of ‘The Guest Is God’. It is a traditional Indian culture that represents the dynamic guest-host relationship in India. We Indians consider and treat our guests as God. We believe, if we treat our guests well, then God will be pleased and bless us. It’s an Indian concept of respecting and showing hospitality to the guest with all of the heart.

Atithi Devo Bhava (अतिथि देवो भव) is a Sanskrit word. It is an ancient line, taken from the Hindu scriptures. Atithi means “a person without fixed calendrical time”, Devo means “the God” and Bhava means “Be or Is”. Hence, it stands as the guest is god. It indicates you must take care of your guest with full enthusiasm as God.

This practice is one of the examples that Indians welcome the guests with warmth and respect for centuries (Atithi Satkar). This is not only a line to promote Indian tourism. Although an instance of a unique and sweet guest-host relationship in India.

This Indian culture is legitimate for everyone. Nobody gets discriminated by their caste, religion, skin color, etc. In India, wherever you go, people will shower love and hospitality towards you.

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